Bus Q Shelters & GSB (Glow Sign Boards)
- Provides eye-level visibility to pedestrians and vehicular traffic in major cities
- Outdoor advertising is constantly there, which in turn extends the life and length of the advertisement campaign.
- Delivering maximum exposure and reach to your audience in a cost-effective way.
- All our outdoor sites are with legal permissions and rights from Corporation of Madurai.
- Reinforce brand image and recognition.
- Higher reach for the offers and promotions to the people on move.
- Important information delivered with breaking news in real-time for higher eyeballs
- Strategically located in Dr.MGR Bus Stand, Mattuthavani, Madurai.
- Reaches to over a footfall of 50 thousands people everyday
- Screens are bright and show motion
- 80% of people prefer to watch a video on digital signage.
- 70% of travellers reengaged with digital signages for information.
- 83% of people recall the digital ad the see
- Customized ads with animation/gifs motions
- Can change ad content time to time what’s on the screen throughout the day
- It’s a economical medium with higher ROI.
Digital Signage Boards
Benefits of Toll Tickets
- First of its kind advertising concept.
- Economical and effective medium with great market penetration.
- Caters to customers with high speeding abilities.
- Higher shelf life and duration of advertisements and campaign.
- Posters of E-Toll Ads Media will be placed near all the toll plazas. The posters would also have space provided for the advertisers to carry their logos for a period of one month.
- One medium catering to different target audience
- Ease of carrying the advertisements around Advertisement campaign would minimum last for a month.
Toll Tickets Advertising:
| SEGMENT | TOLL PLAZA NAME | NO. OF BOOTHS | TICKETS SOLD PER DAYA^ | VIEWERSHIP PER DAY* |
|---|---|---|---|---|
|
OMR |
Perungudi |
12 |
12,000 |
36,000 |
|
|
Pallavaram Link Road |
4 |
8,950 |
26,850 |
|
|
Madavakkam Link Road |
6 |
5,100 |
15,300 |
|
|
ECR Link Road |
4 |
8,300 |
24,900 |
|
|
Egattur (Siruseri) |
6 |
4,650 |
30,950 |
|
|
TOTAL |
32 |
39,000 |
1,17,000 |
|
ECR |
Uthandi |
6 |
6,500 |
26,000 |
|
|
Kelambakkam |
2 |
800 |
2,400 |
|
|
OMR (Poonjeri) |
2 |
1,200 |
3,200 |
|
|
CPT (Chengalpattu) |
2 |
1,350 |
4,050 |
|
|
Kalpakkam Link Road |
2 |
750 |
2,250 |
|
|
Anumanthai (Pondy) |
4 |
4,500 |
18,000 |
|
|
TOTAL |
18 |
15,100 |
56,300 |
^ source-TNRDC/ITEL
* Assuming average of 3 persons in a vehicle
